| 菲亚特克莱斯勒，澳大利亚旅游局比稿尘埃落定 |
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本月，菲亚特克莱斯勒汽车结束长达六个月的美国地区媒介业务比稿。阳狮旗下的星传媒体（Starcom）最终赢得这个媒介策划与购买业务。澳大利亚旅游局（Australia Tourism）也于本月公布其全球业务比稿结果。M&C Saatchi 赢得其全球创意代理业务。同时，澳大利亚旅游局将其全球和其他地区的数字业务交给 Digitas 打理。
此外，Sony Playstation 召集的全球比稿正在由全球独立咨询公司胜三（R3）协助进行。
详细榜单请往下看： |
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US$950m |
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Media |
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US |
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Consultant
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None
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Incumbent |
UM |
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Participating Agencies
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UM
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Hearts & Science
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Starcom
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WINNER
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US$100m |
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Creative |
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UK |
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Consultant
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None
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Incumbent |
Brothers and Sisters |
WCRS |
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Participating Agencies
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Brothers and Sisters
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WCRS
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TBWA
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Mother
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WINNER
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US$100m |
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Creative |
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Media |
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Digital |
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Global |
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Consultant
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Incumbent |
TBWA |
Publicis Media |
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Participating Agencies
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Undisclosed
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In Review
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US$80m |
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Creative |
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France | Italy | Spain |
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Consultant
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None
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Incumbent |
Undisclosed |
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Participating Agencies
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Droga5 London
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Fold7
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MullenLowe
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In Review
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US$80m |
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Media |
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UK |
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Consultant
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None
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Incumbent |
Mediacom |
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Participating Agencies
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Dentsu Aegis Network
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Interpublic Group
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Publicis Groupe
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WPP
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Mediacom
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WINNER
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US$50m |
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Creative |
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Digital |
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Media |
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Global |
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Consultant
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None
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Incumbent |
Droga5 |
BBDO |
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Participating Agencies
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Undisclosed
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M&C Saatchi
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WINNER
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Digitas
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WINNER
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US$50m |
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Creative |
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Global |
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Consultant
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None
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Incumbent |
Undisclosed |
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Participating Agencies
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Undisclosed
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Droga5
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WINNER
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US$30m |
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Creative |
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Global |
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Consultant
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None
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Incumbent |
Undisclosed |
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Participating Agencies
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Undisclosed
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Lucky Generals (TBWA)
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WINNER
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US$30m |
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Creative |
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UK |
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Consultant
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None
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Incumbent |
Undisclosed |
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Participating Agencies
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MullenLowe
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WINNER
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VCCP
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The & Partnership
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US$20m |
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Creative |
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US |
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Consultant
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Incumbent |
Amp Agency |
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Participating Agencies
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Undisclosed
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Chemistry
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WINNER
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http://r3china.com/cn
